DeterTech, the market leader in forensic marking and risk mitigation, has been named the Official Security Partner for FixFest, taking place on 11 July at Delapré Abbey in Northampton.
Organised by Wickes and Fix Radio, FixFest is the UK’s only dedicated festival for tradespeople and their families. It attracts thousands of attendees from all over the country and will this year feature performances from the likes of Ocean Colour Scene, Hard-Fi and Goldie Lookin Chain.
With tool theft continuing to cost tradespeople time, money and peace of mind, DeterTech will be on hand to help visitors better protect their belongings and livelihoods. A key focus will be SmartWater forensic marking, underlining its effectiveness as both a powerful deterrent and vital evidential tool. The solution maintains a 100% conviction rate in contested court case and independent research has shown that 74% of criminals would avoid committing a crime where SmartWater signage is present.
DeterTech will have a significant presence in the Tool Theft Zone where attendees can learn how SmartWater works, enter competition and purchase Tool & Vehicle packs for an exclusive discount. They can also view Wickes’ ‘Anguish’ sculpture, created from reclaimed tools to highlight the financial and emotional impact of theft on working professionals.
In the Family Zone, the focus will shift to home security, with DeterTech offering best practice advice, tips and a 20% discount on SmartWater Home Kits for purchase online or at the event.
Adam Birkitt, Head of Construction, DeterTech, said: “Tool theft is far from a victimless crime. It stops people working, delays projects and causes significant stress to victims. Our focus is always on deterrence and FixFest gives us a unique opportunity to engage directly with tradespeople. When tools are marked and traceable we send a strong signal that stealing them simply isn’t worth the risk.
Louis Timpany, CEO, Fix Radio, added: “FixFest was created to bring the trade community together and shine a light on the issues that matter most to them. Tool theft is right at the top of that list. Having DeterTech as our Official Site Security Partner brings real expertise and credibility to the event. Their presence ensures visitors don’t just hear about the problem, they leave with practical solutions to protect themselves, their tools and their business”.
For more information, visit www.detertech.com
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